As a Scrum Master, you should consider, as taken straight from Dan Pink's "Drive":
- Purpose: Is the product important to the:
- Product Owner?
- Customer?
- Management?
- Team?
- Society?
- World?
- Autonomy: Who calls the shots on:
- Team constellation?
- New features?
- Processes?
- Technology?
- Activities (e.g. team events)?
- Mastery: Considering Shu-Ha-Ri. Where is the team regarding:
- Being a team?
- Their technology?
- The Product?
- The Market?
- Agility?
Do not feel pressured to achieve full willingness within everyone, both management and the team, on day One. Moving a rather complacent individual to be highly willing may take a long time, depending on the circumstances and duration for which complacency had set in.
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